Are you feeling frustrated with your current job situation?
Does it feel like the income from your job can’t even pay for your monthly expenses, let alone your dreams?
You may not be alone.
According to a CNN/USA Today/Gallup Survey*, 72% of men and 58% of women between the ages of 18 and 49 years old want to start their own business instead of working for someone else.
This survey is not new. These kinds of stats have been around for quite some time, and a LOT of people are losing faith in the traditional fantasy of “Get a good education, then get a good job, keep your nose clean, work hard, and retire at age 65.”
This fantasy may have worked back in the 1950’s, but it no longer exists today.
Security today doesn’t come from a job, it comes from having multiple streams of income by starting your own business.
But what kind of options are out there?
Option #1 – Buying a Franchise
One option that people have for starting their own business is to buy a proven, successful franchise such as a McDonald’s or a Burger King or something like that.
The challenge with this approach for most people is that the start-up costs can be incredibly high in the hundreds of thousands of dollars.
Most people just don’t have that kind of money to put into a franchise.
Also, starting a franchise can be very limiting in terms of the freedoms that you have.
Meaning, most franchisees are forced to run their businesses EXACTLY like every other franchisee, in order to maintain a uniform look and feel to the brand.
This is almost like being an employee because you don’t really have a lot of choice as to how you run your business.
Most entrepreneurs want to start businesses because they want the freedom to express themselves, their uniqueness, their passions and they want to be able to have the freedom to run their business their own way.
Also, to start a franchise almost always requires that you quit your current job right now and jump into working your franchise full time.
This can be very risky.
Option #2 – Starting a Business From Scratch
Another way to start a business is to come up with a genius idea, and then build a business around it from scratch.
A lot of people usually go down this path of thinking when they want to start their own business, and so did I when I first started!
The challenge with this way of starting a business is that your chances of failure are astronomically high because you’re essentially trying to invent every part of the entire business by yourself!
There are 100+ moving parts in any business, and it’s very unlikely that you will have the skill set and the right personality type to be good at all 100+ parts of a business.
Even if you get 50% of the business figured out yourself, you simply won’t be able to compete with the already established businesses out there who have 100% already figured out.
Some people succeed by building businesses from scratch, figuring out every piece of the pie over time, but it can take anywhere from 3-10 years before your business starts to generate profits.
Again this can be a very risky path to take.
Option #3 – Joining an MLM Company
Joining an MLM / Network Marketing company can be a great way to get into business for yourself, without having to try to figure out everything by yourself.
Most MLM companies take care of 95% of everything for you.
They do the product research, they create the products, they test them, they get approvals for them, they create websites for you, they handle the accounting and the legal aspects of running the business, they create training and put on events for you and a 100 other things that you don’t have to worry about.
The only thing that YOU focus your time and energy on is generating leads and developing customers for them.
The other benefit with starting an MLM / Network Marketing business is that your start up costs are MUCH lower than starting a franchise or even starting your own business from scratch.
Also, you can start this type of business in your spare time, without having to quit your job. This reduces your risk significantly.
You can just build up your business part-time on weekends and evenings, until your business replaces your job income and then you can decide if you want to do it full time.
But are there any challenges with MLM businesses?
Yes.
The biggest challenge with most MLM businesses is that the training that they provide for how to generate leads and get customers is extremely outdated.
The strategies they try to teach you are based on things that may have worked 10-20 years ago, but which don’t work very well today.
The standard training involves getting you to put together a 25-100 name list of all your friends and relatives and then either you or your sponsor or both of you are supposed to get on the phone and try to sell them on your MLM “business opportunity”.
Either that or to invite them to a “meeting”.
This stuff used to work back in 1997 when I first got into network marketing, but it just doesn’t work anymore today!
Even if you do sponsor one or two or five of your friends or relatives in your MLM, you then run out of warm market and you’re stuck hoping that THEY do something with the business, otherwise your business stagnates and falls apart.
This is NOT a good way to build a business.
So what other options are there?
Option #4 – Building an Online Business With a Lead Generation System
The other option is to join a company like Empower Network, which gives you all the benefits of a traditional MLM such as low start-up costs, great people, and being in business for yourself without being in business by yourself, and couples all those benefits with training and a SYSTEM for an unlimited stream of leads for your business.
Unlike most MLMs out there, you don’t have to waste your time trying to pitch your friends and relatives on the latest business opportunity you joined, who are most likely not interested anyways.
What Empower Network teaches you to do is to use the Internet to build an online presence for yourself and your business so that the approximate 35,000 – 50,000 people in the US alone who are currently LOOKING to start a home-based business find YOU instead of you chasing them!
This is a totally different approach to network marketing.
What’s cool about Empower Network’s system and training is that it can be applied to any MLM out there.
Meaning, if you’re already in another MLM opportunity right now, and you love their products and the company and you want to continue to build your business in that MLM, but your business has hit a point of stagnation or just isn’t growing fast enough, you can utilize the system that Empower Network teaches to help you grow that MLM.
You’ll learn the absolute most up-to-date, state-of-the-art techniques and strategies for marketing your business online and generating leads using the Internet.
While most MLM companies out there have been dead-set against the Internet for years, they’re all now finally starting to realize that they can’t grow without the Internet.
Most companies have now finally started to trickle out a little bit of training and tools that are supposed to help you use the Internet to build your business, but the stuff they’re teaching people is already outdated.
To be successful online, to generate leads for your business on the Internet, you have to be using strategies that are working now in 2015, not something that worked back in 2012 or even 2014!
This is what I love about Empower Network.
You’re always plugged into what is working NOW – TODAY – and learning from leaders in the industry who are producing results – TODAY.
You’re not learning from some leader who built their MLM empire in 1993 and hasn’t actually actively had to build their business for over 20 years.
How to Get Started
If you’re reading this and feeling like you need to make a change in your life, like you want to start your own business but don’t know how, here’s why I would recommend joining Empower Network today over any other opportunity.
By joining Empower Network, you will learn how to use the Internet to market yourself, to build your own brand, to generate an unlimited stream of leads for any business.
You don’t have to be a tech-genius to do it either.
Empower Network has a proven track record of helping ordinary people, with or without any technical experience, to get started online.
The cool thing is that once you learn how to effectively use the Internet to properly market and promote any business and to generate leads, that is a skill-set that you can use with ANY BUSINESS!
Meaning, if after getting trained by Empower Network, you want to join another MLM company and use the training from Empower Network to grow that business, then go ahead! It’s your choice!
If you want, you could take the training and use it to promote a new business you start yourself from scratch.
There’s no limit as to how you can apply the amazing training in Empower Network to help you build ANY business out there.
Of course Empower Network has an amazing affiliate program that is very lucrative as well, and could be the business model that you’ve been looking for, but it’s totally your choice how you apply the training you get from Empower Network.
To learn more about Empower Network click here.
( *Source: http://www.gallup.com/poll/15832/majority-americans-want-start-own-business.aspx )
Tamara Hawk says
Great post Paul,
I “retired” from my day job at 38. I’m almost 49 now and its the best thing I ever did.
Yeah, there are ups and downs in working for yourself, but making your own hours, and sharing information on-line, and being able to take a day off when you feel like it makes it all worth it.
Thanks for sharing all that you share, it is super helpful.
Have a great day!!